We Help Online Entrepreneurs Sleep Better by Securing the Legal Rights to their Brand

If you are an entrepreneur, chances are you haven’t given much thought to your name. But you should. Because failing to secure the legal naming rights to your brand with a Federal Trademark can cost you tens of thousands of dollars if you are forced to undergo an expensive rebrand.

So don’t sit and wait for a cease and desist letter to hit your mailbox. Claim the legal rights to your trademarks today. For more information about how we can help:

You Don’t Own Your Name… yet.

That’s right. Unless or until you claim the naming rights to your brand with a Federal Trademark filing, you don’t own squat.

Which means that any other business (aka competitor or copycat) can swoop in and take your name as their own. When that happens… lights out. Because it is just a matter of time before they force you to rebrand, close shop, or even declare bankruptcy.

Naming rights and trademarks are no joke. And the relatively minimal investment in securing your naming rights will give you security and peace of mind knowing that your business name belongs to you and you alone.

At The Hart Law Firm, we work exclusively with online business owners, coaches, freelancers and other entrepreneurs to help them take legal ownership of their brand by securing Federal Trademark protection.

Here is how we can help:

How we started

From the first days of practicing law in Orlando, Florida, Jim Hart has always been fascinated with online business and the idea of working from anywhere as long as he had a laptop and an internet connection.

Unfortunately, in those early days the web was not what it was today and we didn’t have powerful tools like Zoom and Youtube that would allow us to connect with anyone, anywhere, at the click of a button. Not to mention, most lawyers are limited geographically in what they can do by state bar rules.

But as the years went one, Jim began building his own online businesses and experimenting with different content mediums, such as podcasting and Youtube. This culminated in Jim launching his own Youtube channel in 2015 that now has over 143,000 loyal subscribers.

As a result, Jim has received calls and messages from online business owners across the country and the world to get help setting up their online businesses legally and protecting their brand name through trademarks. This has allowed Jim and his family to live their dream of moving to Europe where he continues practicing law and getting online business owners legally legit.

In addition, Jim has created a DIY legal course, monthly membership program, and online contract template store that will enable online entrepreneurs to take back control of the legal aspects of running their online business.

And of course, when you are ready to take your business to the next level and hire an online business lawyer for help, we are here to help you with that as well.

Free Resources to Get you Legit

The vast majority of our content and resources can be found at Hawthorn Law. Jim started that website to segregate his services as an online business lawyer from his boutique law firm in North Carolina. But now that he has moved into a full-time role as an online business and trademark lawyer and legal coach for online business, we will be merging those resources into this website over time.

For now, here are some free and low cost resources and tools that can help you get your online business legally legit:

About Online Business and Trademark Lawyer Jim Hart

Jim is a licensed attorney in Florida and North Carolina. He lives with his wife, three kids, and 2 dogs in Lisbon, Portugal (effective July 2022). He works with online business clients and entrepreneurs throughout the United States and elsewhere to help them legally protect their US based businesses.

To follow his journey moving from North Carolina to Portugal, follow him on Instagram.